Direct Mail Success Story
Warrington Dental Arts Generates
Direct Mail Solution provided by Cactus Mailing:
Mail 5000 5.5×8.5 postcards to the residents closest to the practice.
Cost Per Postcard Mailing: Approx. $1600 for 5k postcards
Response: average 35 new patients per postcard mailing
Revenue: Average of $500 in revenue per new patient – about $15,750 total per mailing (doesn’t include figures for repeat patients and future referrals)
Postcard Marketing Annual Return: Over 200 new patients a year and more than $100,000 in new revenue.